German Soleg projects EUR 10m sales in Southeastern Europe by end-2011

(ADPnews) - Nov 2, 2010 - Soleg GmbH, a German company, which engages in photovoltaics (PV) and solar heating solutions, expects markets in Southeastern Europe to contribute EUR 10 million (USD 14m) in sales next year, a senior company official told ADPnews in an e-mailed interview.

by Milena Veneva

Soleg last month opened a sales office in Slovenia and announced its plans to spread its business across Europe. The company already has subsidiaries in the Czech Republic and in Italy, and plans to set foot in Austria in the beginning of 2011.

"Slovenia is another piece of the puzzle in our international strategy and a bridge to Ex-Yugoslavia", Barbara Janik, Soleg’s marketing director, told ADPnews.

The young but fast-moving Slovenian market attracted the German company with its feed-in-tariff (FIT), currently amounting to EUR 0.315/kWh for PV rooftop systems with capacity between 1 MW and 10 MW, EUR 0.363/kWh for BIPV (Building integrated PV) and EUR 0.290/kWh for ground-mounted installations with the same capacity. FITs are granted under 15-year power purchase contracts.

Furthermore, high radiation rates in Slovenia as well as in Croatia are a major plus of both countries. The company sees strong potential on the market in Croatia, which is already a European Union (EU) member candidate.

"In the long-term, Ex-Yugoslavia is very interesting for us", Janik said.

Janik said Soleg will enter the ex-Yogoslavian market with its four product groups – PV distribution, professional PV equipment supply, distribution of solar heating and wood-fired heating technology and development of major turnkey PV power plants.

(EUR 1 = USD 1.394)

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